When you really get down it it sex and selling are crazy similar! They both take a few different steps to get to your end goal.
Your audience needs foreplay, just like you do.
Coming in hot with an offer when you haven’t lubed them up is asking for a not so pleasure filled experience.
If you work with me you know a lot of my sales references relate to sex. You’re welcome. 😂
Before your launch day, tease them.
Show branding, get them excited, let them know something is coming weeks in advance (pun intended). Take them along the journey, provide value, show behind the scenes, make it a vibe.
On launch day, let yourself be heard and be seen. There’s no point keeping quiet or being a best kept secret. Let it out 😉
Keep up the intimacy afterwards. It’s like taking a shower, cuddling after sex whatever you wanna do. Bring that energy to your audience. One and done isn’t fun — but for real, if your audience can’t find you, hear you, if you’re just peacing out after that. We can learn a lot from sex and selling! ✨
Check out my podcast the Energetics of Business where you can learn even more juicy business and selling advice!